About Nifas

A journey of support, an extended hand to every mother, and a beacon amid the challenges of motherhood

Who We Are

Nifas is not just an idea, it's a story born from the heart of motherhood. Dr. Marwah Hassounah lived through many long nights and days filled with challenges, where she came to understand the depth of responsibility every mother bears. As physician, mother and a breastfeeding consultant, she witnessed firsthand the moments when mothers feel exhausted, uncertain, and in need of someone who understands and provides support and assistance.

In December 2022, those experiences, filled with challenges and hope, transformed into a vibrant project. Dr. Marwah joined the "Spark" program from the Mohammed Bin Salman Foundation (Misk), which aims to support budding entrepreneurs. In this program, she found an opportunity to shape her dream and turn it into a reality that could reach every mother in need of support.

At the end of the journey, it wasn't the first-place victory that brought her the greatest joy, but rather the recognition that the Nifas project received, which recognized the importance of its mission. A cash prize from the Mohammed Bin Salman Foundation (Misk), an office from "Monsha'at," and praise from "NEOM" all served as proof that this project was not born in vain, but was a response to the genuine needs mothers face every day.

Nifas is not just a project; it is a journey of support, an extended hand to every mother, and a beacon amid the challenges of motherhood, helping every mother feel that she is not alone on this journey.

Our Vision

The vision of the Nifas stems from our grand dream: "A community of mothers enjoying their journey of motherhood with happy and healthy children." We believe that motherhood is not just a responsibility or challenge, but a journey filled with love, joy, and moments that create cherished memories.

Through Nifas, we aim to be the support that eases the burdens of this journey, walking alongside mothers every step of the way from the earliest moments of pregnancy, helping them enjoy every moment with their children. We strive to build a community where every mother finds the necessary support to live her journey with peace and joy, assured that her children are growing up healthy and happy. We provide our services and support to mothers from the very first moment of pregnancy, ensuring that their journey is filled with comfort and reassurance throughout this unique experience.

Our Mission

The mission of the Nifas is to achieve holistic well-being for mothers and their children, not just from a health perspective but also from psychological and social aspects. We believe that motherhood is a journey filled with both challenges and beautiful moments, and we aim to provide convenient home services that make this journey smoother and more comfortable.

We are here to be the support that lightens the daily burdens for mothers, giving them the opportunity to savor every moment with their children in a safe and supportive environment, where health, psychological well-being, and social connections are balanced in the best possible way.

Our Values

Nifas' values stem from our deep commitment to supporting mothers and their children at every stage of their journey. These values form the foundation of our services and guide us in achieving holistic well-being for mothers and their children.

Comprehensive Care

We believe that well-being is a blend of physical, psychological, and social health. Therefore, we offer our services in an integrated manner that supports every aspect of the mother and child's life.

Comfort and Convenience

Your comfort is our priority. We ensure our services are accessible and easy to use, relieving mothers of burdens and providing an environment filled with comfort and reassurance.

Personalized Support

We are committed to offering personalized and individualized support that meets the unique needs of every mother, as we know that every motherhood journey is one of a kind.

Community and Social Support

We believe that social support plays a significant role in enhancing the health of both mother and child, so we strive to create a supportive environment that connects mothers and helps them feel they are not alone on this journey.

Appreciation and Understanding

We place great value on fully appreciating each mother and her unique journey. We aim to deeply understand her needs and provide appropriate support for her and her child with dedication and care.

Innovation and Excellence

We are committed to offering innovative and superior services that elevate the motherhood experience, relying on the latest methods and resources to ensure the well-being and happiness of every mother and child.